For Platforms

Newton helps platforms natively power complex analytics workflows, yielding actionable insights, automating workflows, and serving customers without data ever leaving your environment.

Contact Us
x10

Newton helps analytics teams execute complex workflows more efficiently - increasing overall team output by 10x.

126

Platforms save up to 126 hours every month by offloading repetitive tasks to Newton; freeing up valuable time for more advanced analytics work.

300%

Newton’s performance on marketing analytics benchmark testing is over 300% more accurate than leading LLMs out of the box.

features

Get More Done

Increase Throughput

Limited resources? No problem. Newton helps multiply the output of your team by putting AI agents to work on your behalf.

Democratize Analytics

Breakthrough the data logjam. Put marketing analytics and insight generation into the hands of business users.

Safeguard Data

Access state of the art AI without putting sensitive data at risk. Newton runs natively in your cloud with no movement of data.

Contact Us
blueprints

Use Cases

Newton’s specially-trained team of marketing analytics agents come pre-loaded with a curated marketing science playbook. When you onboard Newton to your team, you will have immediate access to a number of “blueprints”, which give non-technical users the ability to execute common marketing analytics use cases with the push of a button, all on your own data.

Data Exploration and Preparation

Automate time intensive exploratory data analysis and preparation

Audience Management

Analyze, segment, and enrich audience data

Measurement

Power advanced measurement across all marketing activities

Reporting and Insight Generation

Automate custom reporting and insight generation

Anomaly Detection

Detect anomalies and outliers in your data

Yield Management

Analyze historical patterns to optimize ongoing yield

Data Exploration and Preparation

Automate time intensive exploratory data analysis and preparation
View More
Automate time intensive exploratory data analysis and preparation
Exploratory Data Analysis
Join, analyze and investigate data sets to understand characteristics from various sources.
Data Cleaning
Remove duplicates, correct errors, and fill in missing information.
Data Standardization
Ensure that data is in a consistent format and codified for analysis. For example, standardize phone numbers, addresses, and other fields to avoid discrepancies.

Audience Management

Analyze, segment, and enrich audience data
View More
Analyze, segment, and enrich audience data
Audience Composition Analysis
Analyze audience data to identify key characteristics (e.g. demographics, interests, and behaviors)
Audience Segmentation
Group and/or cluster audiences by behavioral & psychographic data, historical campaign performance, and demographic features
Lookalike Modeling
Develop lookalike audiences based off of key audience features and 3p data enrichment

Measurement

Power advanced measurement across all marketing activities
View More
Power advanced measurement across all marketing activities
Efficiency & Effectiveness
Analyze optimal reach and frequency, ROAS, and KPI performance across channels
Test Design
Design and build test & control groups, match market tests, and A/B testing parameters at scale
Incrementality Analysis
Determine incremental lift and impact from advertising based on robust statistical modeling

Reporting and Insight Generation

Automate custom reporting and insight generation
View More
Automate custom reporting and insight generation
Dashboard Reporting
Build and automate custom reports and data delivery to power internal and external dashboards
Insight Automation
Generate insights across datasets, pulling from past reports, presentations, and analyses to drive marketing optimization
Whitelabeled Reporting
Power a personalized whitelabeled AI interface with pre-built models and analyses for automated self-serve reporting

Anomaly Detection

Detect anomalies and outliers in your data
View More
Detect anomalies and outliers in your data
Anomaly Detection
Detect anomalies in datasets to flag potential errors or issues for deeper investigation and QA
Outlier Identification
Identify data outliers to improve model performance and focus additional analyses
Issue Prevention
Catch errors and potential issues early to prevent largescale problems and costly mistakes

Analytics

Picture from employer with some statistical graphs

Frustrated by the lag in campaign data and stale dashboards? Newton’s team of agents can help. Surface actionable insights and drive marketing results – all through natural language – with data and dashboards that refresh in minutes, not days or weeks.

  • Get in-depth vetted answers to your natural language marketing analytics questions 
  • Build and iterate on your own optimization and measurement in no-code interface
  • Push audiences and campaign changes directly to the relevant platform

Data Scientists

Image from an employer and some statistical graph

Inundated with requests from business teams and bogged down with repetitive tasks? Put Newton’s team of agents to work for you. Integrate your proprietary data and models, with automated modeling and coding that you can see and trust.

  • Streamline and automate time-intensive and repetitive data preparation tasks
  • Access an always on data science co-pilot to help you build and iterate on new analyses
  • Get full transparency into the code and processes that are executed by the platform

Executives

Picture from employer with some statistical graphs

Struggling with limited resources and long lead times to get answers to your questions? Newton can break through the logjam. Supercharge your analytics teams and get the answers you need from your data, accurate and fast.

  • Ask analytics questions in plain English and get answers in seconds
  • Pull information and insights across datasets in real time, before things becomes stale
  • Harness the power and speed of AI without the organizational risk

Sales & Account Managers

Picture from employer with some screenshots from comments

Stuck waiting for insights and analytics to drive customer growth and success? Get the info you need from Newton’s team of AI agents, fast. Get answers to your customers’ questions and pull unique valuable insights for customer pitches in minutes, not days or weeks.

  • Generate bespoke timely reports and unique insights for every customer
  • Skip the queue and ask your own questions directly to the relevant data
  • Whitelabel an AI analytics chat interface for use directly with your customers
who we serve

Our clients and how they use Newton

Marketers

Frustrated by the lag in campaign data and stale dashboards? Newton’s team of agents can help. Surface actionable insights and drive marketing results – all through natural language – with data and dashboards that refresh in minutes, not days or weeks.

  • Get in-depth vetted answers to your natural language marketing analytics questions
  • Build and iterate on your own optimization and measurement in no-code interface
  • Push audiences and campaign changes directly to the relevant platform

Data Scientists

Inundated with requests from business teams and bogged down with repetitive tasks? Put Newton’s team of agents to work for you. Integrate your proprietary data and models, with automated modeling and coding that you can see and trust.

  • Streamline and automate time-intensive and repetitive data preparation tasks
  • Access an always on data science co-pilot to help you build and iterate on new analyses
  • Get full transparency into the code and processes that are executed by the platform

Executives

Struggling with limited resources and long lead times to get answers to your questions? Newton can break through the logjam. Supercharge your analytics teams and get the answers you need from your data, accurate and fast.

  • Ask analytics questions in plain English and get answers in seconds
  • Pull information and insights across datasets in real time, before things becomes stale
  • Harness the power and speed of AI without the organizational risk

Sales & Account Managers

Stuck waiting for insights and analytics to drive customer growth and success? Get the info you need from Newton’s team of AI agents, fast. Get answers to your customers’ questions and pull unique valuable insights for customer pitches in minutes, not days or weeks.

  • Generate bespoke timely reports and unique insights for every customer
  • Skip the queue and ask your own questions directly to the relevant data
  • Whitelabel an AI analytics chat interface for use directly with your customers
Picture from employer with some statistical graphsImage from an employer and some statistical graphPicture from employee with some statistical graphPicture from employer with some screenshots from comments
blueprints

Blueprints

Newton’s team of ai-powered agents come pre-loaded with a curated set of “blueprints” that make up its marketing science playbook. These blueprints give non-technical users the ability to execute common marketing analytics use cases with the push of a button, all on your own data.

Incrementality

Determine incremental lift and impact from advertising based on robust statistical modeling.

Test Design

Design and build test / control groups, match market tests, and A/B testing parameters.

Insights

Identify insights that feed into the optimization strategy and internal/external storytelling needs.

Testimonials

Don’t just take our word for it

“With Newton, we are able to execute complex analytics workflows, end-to-end, that would have otherwise taken us multiple hours every day, in just minutes with Newton. Newton fosters collaboration among our analysts, enabling them to work together seamlessly on shared projects. It also provides complete transparency into its processes and the code it generates, giving us confidence in the accuracy of its outputs”

James Ollunga, SVP, Advanced Analytics
Horizon Media

"We have massive amounts of data that our team needs to analyze every day to ensure accuracy. With Newton, we can now automate a previously hours-long data science task in just minutes. Keeping with our stance of leading with technology and utilizing human brains on problems that warrant it, we are consistently finding new use cases for Newton to tackle allowing Relo Metrics to scale efficiently into this AI-driven world." 

Dylan Cox, VP, Data Strategy & Operations
Relo Metrics

“Designing and evaluating media tests is a vital part of Backbone’s measurement capabilities. Doing this at scale, across our client portfolio, was a time-intensive task before Newton. Tasks that used to take hours to accomplish take just minutes with the workflows we’ve built with Newton. In addition to saving time, we’ve also been able to increase the sophistication of analysis and more easily onboard new team members to our testing process.”

Daniel Caponetti, Director, Data & Analytics
Backbone Media